No, Chipotle Doesn’t Make You Chubby

Written by: on Thursday, September 3rd, 2015

When you see a full-page ad attacking a business that’s been doing extremely well, become very suspicious.

So, I was catching up on the New York Post this morning—and was amazed to come across this full page ad basically bashing Chipotle. Hmm…I thought. Chipotle has been doing extremely well and businesses like McDonald’s have been doing poorly, shutting down restaurants around the country and laying off employees. “Could McDonald’s be behind this?” I thought. “Why else would anyone spend this kind of money to bash Chipotle in a way-too-obvious attempt to negate all the positive feedback Chipotle has been getting.” Or it might be Monsanto: king of the push for GMO’s that’s not doing too well either (Chipotle has vowed to go non-GMO). Some big money group is definitely behind a full-page ad, which can run into the tens of thousands of dollars…if not more.

Turns out my suspicions are justified: This ChubbyChipotle ad is the work of a seemingly innocuous and “helpful” group called The Center for Consumer Freedom, a “nonprofit coalition which opposes activist interference with and legal restrictions on the sale of food and drink, etc…” (according to their website). The only problem: this group is one of many created by Washington, D.C. Public Relations (PR) executive and lawyer, Rick Berman, who heads up a PR group called Berman and Company.

No surprise as I dug deeper, Rick Berman is paid for by big money; while you would never get hold of his client list (most companies have their clients front and center on their websites; this guy supposedly firewalls his list so no one knows whom he represents). This is the same guy behind other websites opposing PETA, GreenPeace, unions, raising the minimum wage, and regulation of trans fats and high fructose corn syrup. Click on this independent website to get a bit more background information on this guy (warning: it ain’t pretty).

Chipotle burrito

Burritos can be healthy for you—but don’t load them up with high-calorie cheese and sour cream.

First of all, when it comes to weight gain—eating too much of ANYTHING can make you fat. But choosing Chipotle for your meals definitely won’t make you chubby unless you’re eating 2 giant burritos, plus chips, plus a giant soda at every meal. Moderation is the key to healthy eating and keeping your weight stable. And beans, rice, avocados, tomatoes, lettuce, and a variety of other healthy ingredients that make up Chipotle’s delicious menu are good for you. (Yes, I’m a Chipotle fan—as well as being an advocate for the truth when it comes to your health and wellbeing).

And when it comes to ads like this, dig deeper because there’s some spinmaster at work behind the ad, trying to make you believe something other than what your gut is telling you is right.

Bottom line: when it comes to your health, always, always trust your gut. If you believe, for example, that organic food is healthiest for your family—don’t listen to the cacophony of negatives against organic food saying that organics are no better than foods sprayed with pesticides. If you believe that genetically modified (GMO) foods aren’t good for your health, stick to your guns because there will be plenty of these ads—and even research studies paid for by these companies not telling the entire truth—based on spinning the truth to make you believe that companies like Monsanto are good and are actually there to feed the world and help prevent hunger. (Not)

Your gut is all you have to rely on because where there’s big money, there are big lobbying groups like Berman and Company working to spin the information so they can all make big money (and you’re left with a host of diseases 10/15 years from now).

As a matter of record, I have received no money from Chipotle to write this post—and in fact, have never received anything free from Chipotle. I choose to eat there with my family because I know it’s healthy food—and the ingredients are fresh. My kids love it. And what’s more: none of us are chubby.

A New Way to Control Crazy Food Cravings

Written by: on Wednesday, September 11th, 2013
Woman Eating Chocolate Bar

Yes, this used to be me...craving anything (and everything!) sweet.

I used to crave sugar…desperately….morning, noon (mostly), and night. I was a full-on sugar addict. I would find reasons to whip up a batch of cookies (or a cake) all the time. And I drank a chai tea latté (from a mix that was loaded with sugar) every morning. In fact, I looked forward to that chai tea every day.

At that same time, I was also not getting a lot of sleep (I was breastfeeding my baby—which lasted 18 months) and was stressed handling three kids and a growing business. Looking back in time, I was a sugar addict when was working around the clock, too, sans baby. I’ve found that stress, lack of sleep, and lack of mindfulness when it comes to living and eating are all triggers for out-of control cravings—which can lead to weight gain and yo-yo weight fluctuations.


Always craving cookie or cake (like I did)? You may need to do some guided imagery.

Now, I’m much more mindful because I’m not rushing through life at warp speed; I get plenty of sleep (when one of the kids isn’t waking me up because of a nightmare or a tummyache) and I’m eating a diet that’s rich in greens, whole grains, and beans. The result: I’m not craving the sweet stuff anymore. In fact, I don’t really get food cravings any more. I’m back down to my pre-baby weight—and have more energy than ever.

Mindfulness Sign

Good advice for every aspect of our lives: stop rushing—and start appreciating the present moment!

So it’s no surprise to me, then, that I recent study from Plymouth University in the UK found that Guided Imagery (a technique of focusing and guiding thoughts that uses all the senses) helps to reduce food cravings. People involved in the study were asked to abstain from food overnight, and then to carry out 10 min of something called body scanning (a form of meditation), guided imagery, or a mind-wandering task.

They rated their cravings before, during, and after. While cravings rose for the mind wanderers, it didn’t for the guided imagery or body scanning groups.

Investigators conclude that “brief guided imagery strategies might form useful components of weight-loss programs that attempt to address cravings”. My bottom line: being mindful of your life, of what you eat, of what you do every second of the day helps you stay focused and in balance—which benefits your health, your weight, and your sanity.

If you need help with guided imagery or mindfulness, here are two resources I highly recommend (and have used myself):



A basic guide to mindfulness that I have listened to many times.

Mindfulness for Beginners by Jon Kabat-Zinn (CD, $13.37). Just listening to this guy’s voice is enough to de-stress you, but this CD helps you learn how to stop and become mindful in all aspects of your life.



Belleruth Naparstek Weight Loss Guided Imagery

A super-effective guided imagery CD.

Health Journeys Weight Loss by Belleruth Naparstek (mp3, $11.98; CD, $17.98). Belleruth is the expert when it comes to guided imagery.